Google Is Secretly Developing a Video Game Platform Code-Named ‘Yeti’

Google Is Secretly Developing a Video Game Platform Code-Named ‘Yeti’

Google is reportedly looking at entering the video game market, with a streaming platform set to rival Xbox and PlayStation. The report notes that the firm spent recent trade shows like GDC and E3 gauging potential interest from developers, and notes that Google could even be interested in buying out game studios outright. The most interesting chatter has centered on a tech company that's been quietly making moves to tackle video games in a big way: Google, the conglomerate that operates our email, our internet browsers, and much more. Google is also reported to have recently met with a number of game developers and publishers with this in mind. Rumours suggest it could "offload the work of rendering graphics to beefy computers elsewhere, allowing even the cheapest PCs to play high-end games".

There are also whispers that the service will be integrated with YouTube to assist those who get stuck during a game.

"Imagine playing The Witcher 3 within a tab on Google Chrome", one source familiar with the Yeti platform told Giz.


Google is looking to offer some sort of hardware, the report claims, but it unclear whether the company will be looking towards something like the Nvidia Shield or another Android TV-style device that could be used to stream the titles and connect various peripherals. This means Google could potentially launch the hardware at a much lower price point than competing consoles, although we do not know if this is their plan.

Kotaku also points to the ongoing issues with video game streaming, specifically the effects of slow internet speed that make it hard to download large chunks of gaming data. If you're stuck at a particular part of a game and need a few hints, you'll be able to activate an overlay with the press of a button that brings up a walkthrough of that game on YouTube.

Google provides a lot of useful services, including the most popular smartphone operating system in the world. Interestingly, though, Sony and Microsoft aren't the ones lapping up the console rumour hype at the moment - that prestigious honour is now being held by Google. They've already hired former Sony and Microsoft exec Phil Harrison, as well as developers and marketers from key companies including EA and PlayStation.

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