Facebook allows Moments-like app to be launched in China

Facebook allows Moments-like app to be launched in China

But it has reportedly found a workaround in the form of Colorful Balloons.

In its latest attempt to have an indirect presence in China, Facebook has authorized a local company to launch a photo-sharing application in the country in May, a new report has claimed.

Breaking the precedents, Facebook quietly launched an app in China in May this year.

Facebook has been officially blocked in China since 2009, and parts of WhatsApp's service were recently blocked within the country's borders.

According to New York Times, the application is a knockoff of Facebook's "Moments".

Facebook approved the release in May.


The app, which is created to collate photos from a smartphone's photo albums and then share them, was released by a local company called Youge Internet Technology, which is registered to an address in eastern Beijing, without any hint of affiliation with Facebook. Released by a company named Youge Internet Technology, Colorful Balloons has not been reported in any form since The Times picked it up, and there's fear that China might now take notice and implement appropriate action.

Facebook has always been keen to find a way into China, where the social network has been banned since 2009.

China's biggest internet service provider, China Telecom Ltd., sent a letter to corporate customers last month saying that VPNs, which create encrypted links between computers and can be used to see sites blocked by Beijing's web filters, would be permitted only to connect to a company's headquarters overseas.

"We have long said that we are interested in China, and are spending time understanding and learning more about the country in different ways", Facebook said in a statement.

China is the largest online market in the works.

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